At the Annual Meeting, Sabine Rhyne, our General Manager, used this phrase to characterize why shoppers chose the Co-op: “The reasons we, or at least I, head to the Co-op have to do with more than what is offered on the shelves.” In some respects the Co-op difference is intangible, elusive. In addition to purchasing food, you might see someone you’ve been meaning to call, hear live music in the café, and/or alleviate the feeling of ennui we can experience in our disconnected society. I know that I shop the Co-op for a myriad of reasons—it’s about the food, but it’s not just about the food.
