hope matters

I just returned from a national co-op meeting that included a presentation by Ari Weinzweig, one of the founders of Zingerman’s Deli in Ann Arbor, MI, from whom we have adopted a few business practices, including customer service training and open book management. He’s been thinking a lot about how we take actions based on our beliefs, a lesson that is all around us lately. Further, he thinks that focusing on positive beliefs engenders positive action, and that there is a chain reaction to this approach.